MALAYSIA — FUJIFILM Business Innovation Malaysia, part of the Fujifilm Group, proudly celebrates six decades in Malaysia, marking 60 years of supporting organizations across the country through innovation, technology, and business transformation. 

Since establishing its presence in 1966, the company has evolved alongside Malaysia's economic development, helping businesses improve productivity, embrace digital transformation, and navigate an increasingly connected and intelligent world. Today, FUJIFILM Business Innovation Malaysia continues to build on this legacy by delivering integrated digital solutions that enable organizations to work smarter, faster, and more sustainably.

Malaysia Remains Strategically Important Market for FUJIFILM Business Innovation

Malaysia is a strategically important market within FUJIFILM Business Innovation’s Asia-Pacific network, with Malaysia serving as both a growth market and a key hub for advancing digital transformation initiatives across Southeast Asia.

As of June 2026, FUJIFILM Business Innovation Malaysia employs approximately 450 people nationwide, comprising professionals across sales, technical services, customer support, operations, and corporate functions.

Malaysia offers a dynamic business environment, a digitally progressive economy, and a diverse customer base across key industries including manufacturing, financial services, healthcare, education, retail, and the public sector.

Aligned with FUJIFILM Business Innovation's regional strategy, Malaysia continues to drive innovation, customer engagement, sustainability initiatives, and the adoption of emerging technologies that help organizations improve productivity, strengthen business resilience, and achieve their digital transformation goals.

Mr. Naoki Hama, President and Representative Director of FUJIFILM Business Innovation Corp, said, "For 60 years, Malaysia has been an important part of our journey in Asia-Pacific. We are grateful for the trust and support of our customers, partners, employees, and communities who have contributed to our success. Guided by our Group Purpose of “Giving our world more smiles”, we will continue to innovate and work closely with our customers and partners in Malaysia to address evolving business challenges and create new opportunities for growth."

60-Year Presence Delivers Significant Competitive Advantages

For six decades, FUJIFILM Business Innovation Malaysia has been at the forefront of transforming how businesses communicate, create, and connect.

FUJIFILM Business Innovation Malaysia’s journey began in 1966, when Rank Xerox -- which would later be known as Fuji Xerox before changing its name to FUJIFILM Business Innovation in 2021 -- first arrived in Malaysia.

The prestigious inauguration of the Rank Xerox office by Malaysia's first Prime Minister, Tunku Abdul Rahman, set the tone for a partnership dedicated to supporting and empowering Malaysian businesses for decades.

Over the coming years, the company made headway across the Malaysian market by pioneering roadshows and taking copiers floor by floor into office towers. Its revolutionary "Don't Buy-Rent" concept gained strong traction with government agencies and leading companies like Tenaga Nasional Berhad, signaling the start of a new era in document management. In the 1980s, Malaysia's first laser printer — the Xerox 4045 — transformed office printing, setting new benchmarks for speed, efficiency, and print quality across the market.

Malaysia's growth over the last 60 years has come alongside FUJIFILM Business Innovation's shift from a traditional document solutions provider to a trusted digital transformation partner. Today, FUJIFILM Business Innovation Malaysia supports businesses in their digital transformation journey, providing end-to-end solutions across managed print services, workflow automation, document management, IT services, cloud solutions, business process outsourcing, and production print technologies.

Mr. Hama emphasized that the company's six decades in Malaysia continue to differentiate FUJIFILM Business Innovation from its competitors, saying, "Our 60-year presence in Malaysia is a significant competitive advantage. Over the decades, we have built long-standing relationships with customers, business partners, and communities while developing deep insights into the evolving needs of Malaysian organizations. Combined with our global innovation capabilities, our extensive local experience enables us to deliver solutions that are both globally advanced and locally relevant."

FUJIFILM Business Innovation Malaysia to Increase Investments in AI-Enabled Solutions & Intelligent Automation

Over the next five years, FUJIFILM Business Innovation Malaysia will continue to accelerate its transformation into a solution and service provider to transform the way customers work.

FUJIFILM Business Innovation Malaysia's strategic priorities include expanding its digital transformation portfolio to support organizations transforming the way they work -- through solutions such as workflow automation, LLM (large language model) OCR, document management solutions, IT services, cybersecurity and managed services. The company will increase investments in AI-enabled solutions and intelligent automation to help organizations streamline operations and enhance decision making.

Besides this, the company will deepen its collaboration with ecosystem partners to deliver integrated solutions that address evolving customer needs while advancing sustainable business practices through resource-efficient technologies, circular economy initiatives, and environmentally responsible products and services. These efforts reinforce FUJIFILM Business Innovation Malaysia's commitment to helping customers achieve both their business and sustainability objectives.

As it enters its seventh decade in Malaysia, FUJIFILM Business Innovation remains committed to empowering organizations with innovative technologies and trusted partnerships that enable long-term growth. 

Building on 60 years of local expertise and backed by the Fujifilm Group's global innovation capabilities, the company is well positioned to support Malaysian organizations as they embrace the next era of AI-driven digital transformation.